are you building your business for you?
Three years into running my operations business, my strategic partner — the woman who basically operated like a brain extension of mine — told me she wanted to end our partnership.
And my immediate, fully unhinged response?
"Well. She basically reads my mind, and I will never be that fortunate again. So now seems like a great time to torch the whole business model. Or quit. Either one."
I wish I were exaggerating.
the spiral was real
Here's the thing about losing someone who makes your work feel easy and fun: you forget, for a hot second, that YOU are still the one who built it. You start negotiating with yourself. Maybe I should pivot. Maybe the whole model is wrong. Maybe I should just… not.
What saved me? A mastermind full of women who took all of my emotional turmoil, balled it up, and waterboarded me with affirmations and support.
(it was gentler than it sounds.)
But most importantly, they reminded me: the genius was never just hers. She made it easier to access mine. The brain behind the build? Still me.
So. Why change it?
here's how i brought that energy into 2026
Instead of blowing it up, I got intentional. Three things:
1️⃣ Fully committed to my partnership model. I LOVE partnering with clients with two strategic experts - someone to strategize the business, and another to strategize and implement the tech. It's a beautiful thing and it makes the work much more fun (for us AND the client). So I didn't run from what works. I leaned into it, on my own terms, with my own vision leading the way.
2️⃣ Updated my vision for alignment — Seasons of stress have a way of making us quietly compromise. We start building for clients instead of building for ourselves. I stopped negotiating with the business I thought I was supposed to have, and got honest about the one I actually want.
3️⃣ Refined my offer suite — I stripped back what wasn't serving the vision anymore and got clear on exactly who I'm here to help and how.
here's why i'm telling you this
Because I know some of you are doing the same thing I almost did.
You're in a season that's hard — a client relationship that's draining you, a team dynamic that's off, a launch that didn't land the way you planned — and instead of pausing to get strategic, you're quietly redesigning your whole identity around the stress.
You're building for whoever showed up this season instead of building for the business you actually dreamed of.
That's not strategy. That's survival.
And babe, you deserve to lead something you actually love.
If you're ready to get off the survival track and build (or rebuild) the version of your business that's actually designed for YOU — a Rework VIP Day is the move. One day. Your strategy, your vision, your roadmap. Book your spot below.
